6 months since I posted here.

Been busy on the work blogs, but gearing up for summer. Amazing that Gigi will "graduate" from Elementary school this week getting "clapped out" whatever that means. Mayson heads into 4th, Addie first, and 3 1/2 Owen is already two wheeling and heading into next year of preschool!

Also remembering my friend Jeff H today as we approach the 10th anniversary of his all too early death...we miss you buddy!

RATING MY 2010 PREDICTIONS! - Stuxnet, Wildcats and random thoughts

My top ten predictions for 2010 GRADED

Looking through my 2010 predictions, it's clear I am better with technology than sports!
I'd say the Stuxnet prediction took me from mediocre to pretty good, if you grade impact and probability. Working on 2011...


10) There is a major malware incident that results in a compromise which is big enough to make the headlines. This will raise the visibility of cybercrime to new levels -
GRADE - A+ STUXNET rocks the IT Sec space, making NYTime, WSJ and changing the international landscape

9) The IPO market for tech warms up considerably and we see at least 15 filings and 6-7 IPOs out of the valley. I expect these to be about 50-50 enterprise and consumer/web2.0 -
GRADE - WRONG - However, high value M and A and private valuations make up for it and tech prospects are good.

8) The "cloud" suffers a major outage (unrelated to #10) and this slows but does not halt the drive to cloud-computing
GRADE - EHHH, NO huge outage, but lotsa little one, cloud continues to role.

7) Unemployment is the valley continues to hover around 11-12% until after the summer when we finally see real signs of recovery in employment
GRADE - Pretty spot on!!!, though the recovery is slower and later than we'd like

6) Oracle FINALLY owns Sun (does anyone really care anymore?)
GRADE - Yeah, so who cares...

5) The housing market finally stabilizes and we actually see BOTH price and volumes pick up in 2010.
GRADE - Yes on stabilizing, we are halfway there...

4) The Republicans have a decent 2010 election, but don't fundamentally gain much, though they do slow the Dems down in the Senate
GRADE - C here, Republicans did even better in house, so we will see how 2011 goes in Washington

3) The Browns and Indians suck again and the Cavs disappoint in the playoffs (You can take the boy out of Cleveland, but you can't take the sports outta the boy...)
GRADE - Yeah, so who cares...

2) The Wildcats (Northwestern) snap their 61 year streak without a bowl game win by upsetting the Auburn Tigers in the Outback Bowl on Jan 1
GRADE - 62 years and counting, with Persa out for the Ticket City bowl, I'm not counting on a win this Jan 1

1) The Wildcats snap their 0 for forever streak and make the Men's BBALL tourney...
GRADE - WRONG, I clearly have purple glasses on, maybe this year?????
Go Cats, and here's to a great 2011...

Thanksgiving thanks

Things I am thankful for:

My amazing wife and wonderful children
My great friends both new and old
My amazing clients for helping me to build my business
My families health and happiness
My health and happiness
The teachers and educators we are lucky to have
The safety and security we take for granted and enjoy and those who help protect it
Living in this amazing time and place
The fact that I can make the list above!

Over and out...
Ken

Uverse cares? NOT!

My chat with Uverse tech support, guess I was kinda pissed...priceless

Mr. Rutsky, thank you for contacting AT&T U-verse Member Support. My name is REP

How may I assist you with U-verse service today?

ME

I am really pissed off about the loss of Food Network, HGTV and other channels

You need to tell SENIOR MANAGEMENT that they are ffing up big time

I want to make sure this message gets through. We give you 30 days to fix this then we are OUTOF THIS SERVICE!!!

I know this is not a technical issue, but this is the ONLY WAY TO GET ANYONE FROM UVERSE TO ACKNOWLEDGE YOU

PLS confirm that you will pass this up the foodchain...

REP:

Sorry, Mr. Rutsky. As the agreements with the Scripps channel has expired. That is the reason the channels are off air.

I will certainly pass this information, Mr. Rutsky.

ME:

The reason is that ATT management doesnt give a rats ass about what it's customers want. They think it is too hard to switch. This is REALLY NOT Acceptable

and a crappy way to run a business.

pass that on. doesn't ATT have a VP of Cust sat. How can that exec let this happen?

esp when negotiations were ongoing STUPID STUPID STUPID

tell them also to watch twitter, there is NO sympathy for them, just more anger...

REP

We have not expected that this would reach to this situation, we hope that this would be fixed soon.

ME
OK, sorry to yell at someone 3K miles away and 20 steps below the decision maker, but

REP

Every member has raised the same question, how can this be off air when negotiations are going on.

ME

also, according to Food Network, ATT CHOSE to turn this off while neg were going, again total disregard for customers

totally sucks

and they ATT execs will wonder when Google TV rules all

OK, I am done, I am just getting more angry. Like I said, someone at the sr level should understand how much customer anger this generates.

bye

REP

Yes, certainly I agree with you.

I'll escalate this to my supervisor.

My new product marketing blog

I've decided to split my blog. This blog will be my personal one. I am moving my Product Marketing Blog and Business content to my new site, Product (1st) Marketing (2nd), I hope you enjoy it.

Cheers
Ken

Social media, innovation, B2B Product Marketing

I've been long since posting. I've been busy with clients and at home with the end of school year rush of events. Lots going on...

Been thinking a lot about Social Media, Innovation and B2B Product Marketing and the various intersections of these. I think there's a big change going on in B2B, lot's has been written about the new "Science" of analytical marketing, but at the same time, there is a huge gap on "Strategic Analytics" for B2B product marketers. I think there is a very real oppty to advance the science and tools that product marketers have at their disposal. More thoughts to come.

In addition, I am curious, if you are a product marketing professional, where do you go for help, advise and learning?? How do you find industry best practices when faced with a problem? Where do you advance your "toolkit"?? What role does social media play today, and do you find it worth your time???

More to come on these topics....

Ken

Next Gen Threat Protection.

Check this new blog and site from FireEye out. Cool stuff!!!! Last week I wrote about the emerging Next Gen FireWalls, essentially consolidated policy management and compliance products. For next gen threat prevention, interesting to see what FireEye has offered up...

www.modernmalwareexposed.org and blog.modernmalwareexposed.com

Cheers
Ken